Lil Roar Cat Rescue
Brand Identity

Lil Roar Cat Rescue is a non-profit animal shelter and cat rescue organization. Their primary goals are to find forever homes for stray cats, spay and neuter feral cats, and educate the public about the importance of spaying and neutering cats to address the issue of overpopulation.

The logo mark is evocative of Lil Roar Cat Rescue’s primary mission to find forever homes for stray cats. The Symbol combines the silhouette of a cat with the symbol of a door's keyhole to personify the keyhole of the front door, which is the threshold the cats cross when transitioning from being a stray cat to living in a safe forever home.
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